THE LETTER - work - Martins Zelcs art director



The Brief - Drive Nike Air Max sales. 


The Creative - Sneakerheds go great lengths to get what the kicks they desire. 


Agency: BBDO NY

Client: Foot Locker

Chief Creative Officer: David Lubars

Chief Creative Officer: Greg Hahn

Executive Creative Director: Danilo Boer

Executive Creative Director: Marcos Kolthar

Creative Director: Ray Smiling

Associate Creative Director: Martins Zelcs, Bryan Stokely

Copywriter: James Henderson

Director: Malik Vitthal